Retailer Resources
Hello Retailers!
Welcome to the new Illinois Lottery Retailer Resources page. The page has been updated to include even more news and product information to help you sell lottery products in your stores. As always, please be sure to activate new games as soon as you receive them and stock your bins full of the latest games. Good luck and happy selling!
ACTIVATE TODAY!
$10 Gold Premium Play is making its triumphant return to the Illinois Lottery and bringing along $5 Silver Premium Play. Last year, Gold Premium Play broke an Instant Ticket sales record, selling faster than any other $10 Instant Ticket. It sold nearly $15 million in the first 6 weeks!
Make sure to activate these new tickets as soon as you receive them to get a head start on premium ticket sales! Your players will be ready to go for Gold and Silver once they see these tickets!
Get your store ready for August 2021
This month, three new games, Silver Premium Play, Gold Premium Play, and 10 Grand, launch on August 3. The Limited Edition 7-11-21® tickets are still available. Powerball will now have three drawings a week. In addition to the Wednesday and Sunday drawings, a third weekly drawing will take place on Mondays, beginning August 23, 2021.
Ensure you stay up-to-date and learn how to get your store ready by doing the following:
- Read the July/August 2021 edition of the Lottery Lowdown
- Review the latest Planograms, which can assist you in point-of-sale placement and inform you of the latest lottery products
- Check out the Educational Materials, including the August 2021 Sales Flyer, Updated Fast Play Retailer FAQs, and Powerball Retailer FAQs
- Learn more about the new progressive suite Fast Play game, Quick Spot, and how to successfully sell Fast Play in your store
- Stay in the know with Important Updates, ranging from Claim Center changes to social distancing guidelines
Learn more about plus FIREBALL® changes
Changes are coming to the prizes for the plus FIREBALL® add-on for Pick 3 and 4 on August 22, 2021. Click here to find out more.
Questions/Concerns?
If you have additional questions or concerns, please contact the Retailer Hotline (1-844-806-8930).
Terms of Use
By using this Retailer Resources section of the Illinois Lottery website, you agree to the Retailer Terms of Use.
Learn more about plus FIREBALL® changes
Changes are coming to the prizes for the plus FIREBALL® add-on for Pick 3 and 4 on August 22, 2021. Click here to find out more.
Questions/Concerns?
If you have additional questions or concerns, please contact the Retailer Hotline (1-844-806-8930).
Terms of Use
By using this Retailer Resources section of the Illinois Lottery website, you agree to the Retailer Terms of Use.
